Praia, Jun 22 (Inforpress) – The Government presented the Sports and Youth Institute logo, referring to being endowed with “credibility and trust”, which respects the rules in force in Cabo Verde, but also “aligned with all” in the fields of sport and youth.
According to the publication in the Official Gazette, the aforementioned logo will be mandatorily used by the Sports and Youth Institute and will appear on all its communication media, respecting the respective manual of rules of use.
According to the document, the objective is to have a corporate visual identity, which allows an effective marketing and communication plan and to start ways to promote a closer approach to the target audience.
For the Government, the creation of the Sports and Youth Institute materializes the intention to promote synergies, with a view to promoting and implementing government policies aimed at sports and youth, in addition to “efficiency gains and operation cost reductions”, comparatively existing structures.
Frederic Silva Monteiro Mbassa was chosen to chair the institute, with executive members Ivanilda de Fátima Reis and Manuel Graciano de Barros.
HR / AA / HVF